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Australian Design Alliance

September 14th 2010 16:21
Original Creative Writing:
The Australian Design Alliance


Australian Craft and Design Centres

Australian Graphic Design Association

Australian Institute of Architects

Australian Institute of Landscape Architects


Australian Network for Art and Technology

Council for the Humanities, Arts and Social Science

Council of Textile and Fashion Industries of Australia

Craft Australia

Design Institute of Australia

National Association for the Visual Arts"

Planning Institute of Australia

Standards Australia


The Australian Design Alliance [ADA] is a new strategic partnership of Australia's peak design bodies across a range of disciplines, including design, architecture, urban planning, craft and the arts.



The formation of the ADA has been stimulated by the perceived need for governments to recognise design as a potent means of realising policy objectives such as digital technological innovation, education, health, crime prevention, construction, environmental sustainability and transport
.

Similar moves to establish peak design bodies are being made internationally in Europe, the US and Asia.

The Australian Design Alliance is concerned that Australia should keep pace with the rest of the world in generating creative capital through innovative ideas, product differentiation and systems effectiveness.

In addition to developing a culture of design in Australia to strengthen economic competitiveness, innovation and sustainability, the ADA aims to increase levels of Australian design advocacy, research, policy development, resources and collaboration.

The combined national membership of the ADA is in excess of 20,000 and represents a constituency of almost 80,000 design practitioners. There are twelve current ADA members including:

Australian Craft and Design Centres
Australian Graphic Design Association
Australian Institute of Architects
Australian Institute of Landscape Architects
Australian Network for Art and Technology
Council for the Humanities, Arts and Social Science
Council of Textile and Fashion Industries of Australia
Craft Australia
Design Institute of Australia
National Association for the Visual Arts
Planning Institute of Australia
Standards Australia


In an important move for the future of Australian professional design, the ADA September 2010 launch at the Sydney Opera House will include 100 key Australian designers to discuss the value of design and its impact on Government Policy, Research, the Economy, Culture, Education, Innovation and the Media.

Key speakers will include His Excellency, Michael Bryce AM AE, along with other prominent Australian designers, members of government and business leaders.


For more information, contact:

Geoff Fitzpatrick
ADA Director
1300 888 056


Jo-Ann Kellock
ADA Director
03 8680 9402
90
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